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Facebook is still one of the most popular social media platforms with over 1.23 billion active monthly users worldwide. Since businesses can no longer rely solely on traditional marketing methods, platforms such as Facebook have become increasingly popular among consumers. Therefore, it is an invaluable marketing tool to engage with people and build a business. However, having a Facebook page rather than a Facebook account can make all the difference in the world. Unlike an account, a page makes businesses look more official and professional. Therefore, pages are an excellent method for businesses, brands, organizations, and public figures to connect with their audience.
In this guide, we'll show you step-by-step how to create a Facebook Page for your business the right way so you can bring traffic to your site and/or store from Facebook as well.
It’s important to follow the standard social media image sizes to avoid pixelated images and awkward cropping. When you upload your profile image or the cover photo, follow these sizes:
Facebook profile image size: 170 × 170 pixels
Facebook cover photo image size: 820 × 462 pixels