Turning your hobby and passions into a successful private business is a great way to guarantee an extra boost of income on the side by doing what you love!
With the unexpected situational circumstances of the ongoing COVID-19 pandemic that has brought the world to a standstill, it's always a good idea to have a steady flow of income in addition to your full-time day job.
From painting to making coffee, designing, gardening, photography, dancing, or baking (everyone loves food!), you might enjoy a multitude of hobbies in your spare time. As much as they bring you enjoyment and help you grow as a person, each one of them has the potential to become a viable business opportunity. If you've been considering turning your passion into a paycheck, completing a series of steps and acquiring a variety of skills can put you on the right path to success. Learn how to make money in your spare time by doing what you love. It's never too late!
But first, do consider following these simple tips we've compiled below for your success. Let’s make the most of your hobbies and passions!
Step 1: Find your 'One-and-Only'
The first step in developing a successful business is finding a business idea that works well for you. Therefore, firstly, you need to identify the hobby that works well for you as a career-oriented professional. Recognize that one longtime hobby that you've developed a substantial passion for and are willing to turn into a rewarding career. This step is a crucial requirement because hard work is a piece of cake if you have a passion for it.
However, there's something you should keep in mind. By converting a hobby into a business almost everyone's ultimate aim is to make a profit. However, many people who turn their hobbies into businesses encounter trouble making profits from the venture. Thus, you must choose a profitable hobby that you can monetize (don't fret! You'd probably have at least one).
Step 2: Know your Market
Conducting market research is a key component that determines your business growth and success. It makes the big difference between making good decisions that move a business forward and bad decisions that drive the business backwards. Many young entrepreneurs get caught up in the stage of being overly indulged in their business idea that they end up being unable to get their business out of the idea stage. Therefore, you must conduct market research. In case you are unfamiliar with what market research is, we've broken down the process into simple bits below for your convenience.
Market research, by its very definition, involves studying the available market, analyzing the competitors, and identifying the target market for your product. It helps you identify patterns, estimate sales, and profitability within the current market (don't try to research every single possibility because there's no such thing as perfect market research)
Step 3: Choose the Right Tools
If your products and services are amazing, you should convey that message to your audience. To do that, you need to utilise the right platform and market your business. It doesn't have to be expensive.
Start with social media first. Facebook and Instagram could be easily used to advertise and promote your products. Since it is difficult to do business onsite due to the social restrictions imposed as a safety measure, this method is ideal. You could also try paid marketing opportunities, like social media ads (depends on your budget allocation of course!). You can also set up your personalized online store on a platform like ShopOnCloud, an easy-to-use, low-cost, and secure eCommerce platform specially designed to be manageable for one person, and start selling your products easily and faster.
Furthermore, investing in a website is another good move for your business in the long run. At present, websites have become an essential tool of any business because of the ability to generate leads that bring business to you. If you have no idea how to develop a website, then reach out to a professional website developing team. They would walk you through the process and attend to your specific needs (good luck!)
Starting a new business is not an easy task. It's a lot of hard work. So don't forget to reach out to mentors, friends, and family to learn from their experiences and expertise. Work on your hobby, learn vital skills such as sales and marketing, and dedicate yourself to steady improvement. Have fun and get paid!